Founder & CEO, Little Details LLCJan 2012 — Present
Little Details' first product was called Just Landed®, and it was the #1 paid travel app for iOS in June 2012. Just Landed made it easy to pick someone up from the airport on time, while minimizing the wait at the terminal. You simply entered the flight number, and Just Landed would take into consideration your location, current traffic conditions, and real-time flight data, and figure out when to remind you to leave for the airport at just the right time. Just Landed was featured by Apple in "New & Noteworthy", "What's Hot" and "Amazing on iPhone", and was covered by Lifehacker, Mashable, CNET, PC Magazine among others. The app was even featured on both CBS and ABC News television! Sadly, after almost 4 successful years on the App Store, I decided to shut down Just Landed on July 31st 2016, because it had become unprofitable and difficult to maintain.
Little Details' second product is an adorable free-to-play puzzle game for iOS called Patchmania®, that launched globally on March 19th 2015 in 11 languages. With Patchmania, we hoped to offer players a fresh new puzzle game experience, and to surpass the quality level and success we achieved with Just Landed. Today, Patchmania is available in 13 languages, and has been played by several million people in over 180 countries! The app has received high praise from the video game press, a 5-star rating on the App Store (with over 15,000 reviews globally), reached the #1 spot in the Board and Puzzle game categories, and was named "Best of March" and "Best New Game" by Apple in 2015.
Little Details' most recent product is Patchmania® KIDS, which launched globally on January 28th 2016 on the iTunes App Store. Patchmania KIDS is a new edition of Patchmania for children that we made in response to requests from parents who loved the original game, but wanted a pay-once-and-play version for their kids featuring easier puzzles, unlimited lives, no ads, and no in-app purchases. When making Patchmania KIDS we also took the time to add some new story elements, more whimsical sounds when touching stuff on the screen, as well as occasional reminders to take a break from playing. We're very proud of Patchmania KIDS, and we hope that kids all over the world love the adorable characters, and find lasting enjoyment in the thought-provoking puzzles!
Little Details remains 100% indie and self-funded.
Founder & CEO, SimplyListedJul 2010 — Dec 2011
For a number of years I've been frustrated with how difficult it is to sell stuff online, so I founded SimplyListed with the goal of creating an innovative new marketplace for used goods. The vision was to make selling stuff as easy as taking a photo with your iPhone. I was responsible for building our iPhone app and online marketplace, as well as running every aspect of the business. SimplyListed was backed by Y Combinator, SV Angel, and Start Fund and was covered by Mashable and Lifehacker.
Sr. Manager of Product Marketing, YammerJan 2010 — Jul 2010
Led customer research and usability studies; optimized upgrade flows that increased credit card revenue by 25%; identified key growth and engagement metrics and conducted A/B testing; designed & launched SharePoint integration that generated $250,000 in revenue in its first month; demoed product to top executives of Fortune 500 companies. Awarded "Outstanding Contribution to the Sales Team" in Q1 2010.
Product Lead, DropboxMay 2009 — Nov 2009
Responsible for overall product quality, user experience and project management. Led overhaul of the Dropbox web application and release of the Dropbox iPhone app; conducted extensive user testing; presented to the board of directors at Sequoia Capital; proposed a subscription extra that raised revenues by 10% and enabled cost cuts of 60%. While I was at Dropbox we tripled our user base to 3M, accelerated growth by 92% in one month, and dramatically improved product utilization and referral rates.
Associate Producer, Electronic ArtsAug 2005 — Dec 2008
Multiplayer, concept art, and outsourcing lead for "Tiberium" — a science fiction video game for the Xbox 360, PS3 and PC platforms. Led a multiplayer team of 35 people in China and 8 people in the U.S.
Developer, MIT 6.370 Programming Competition2005
Graphics, sound and web developer for the MIT Robocraft programming competition — the country's largest college programming competition.
Program Manager Intern, Microsoft XboxJun 2004 —¬†Aug 2004
Designed and produced some of the voice chat features of the Xbox 360; redesigned and simplified complex VoIP APIs; contributed to UI design for the original Xbox 360 Guide.
Web Application Developer, Ziff Davis MediaSep 2003 — Mar 2004
Developed and deployed a web-based content management system to support a video game publication.